Northeast Boom Accelerates at Exit 10

Northeast Boom Accelerates at Exit 10

Northeast Boom Accelerates at Exit 10

August 28, 2008 - Paraphrased Article from Custom Publications

By: Fergie

The north eastside development boom along the 146th Street corridor and I-69’s Exit 10 continues to accelerate with great success. There are new openings at Hamilton Town Center and increased commercial and business development throughout the Noblesville Corporate Campus. Each addition offers new amenities and opportunities for area residents. Each also attracts newcomers.

“The Hamilton Town Center has had a tremendous impact in terms of bringing new people to Noblesville as well as creating hundreds of jobs and substantial capital investment,” said Kevin Kelly, director for economic development for the City of Noblesville. “They love the mall. When it opened, it was another piece to the puzzle. It’s a huge deal,” said Deborah Doodeman, sales and lifestyle assistant for Britton Falls.

“It’s all about the conveniences. People want to have everything close. That, coupled with the lifestyle they have here, puts them in a situation where they never really have to go far from home to reach every single service they could want. We make everything convenient for our homeowners. To have that mall virtually five minutes away all fits in.”

For homeowners, perhaps the most exciting feature of the mall is the restaurants. Newest to come online for casual fine dining is Stone Creek Dining Company.

“It’s probably our best restaurant yet,” said Jamie Quearry, director of marketing for Cunningham Restaurant Group, owners of Stone Creek. “You go into the restaurant and see the decor and see it’s an extremely high-end restaurant, but at great prices.” Five Guys Burgers and Fries, Red Robin, McAlister’s Deli and Houlihan’s join Stone Creek as newcomers to the mall.

“What we do with large outdoor centers … we like to open everything in phases,” said Tommy Holmes, director of mall marketing and business development at Hamilton Town Center for Simon Property Group.

Several outstanding retailers join the restaurants. They include Ann Taylor Loft, Banana Republic, Dressbarn/Dressbarn Woman, Game Shop, Old Navy, Revolver and Rain Salon & Spa, an Aveda lifestyle salon and spa. When the current phase is complete, Hamilton Town Center will have 54 stores. Even more stores are coming soon: Cold Stone Creamery; Cuppy’s Coffee, Smoothies & More; the Finish Line; and Jule, offering a mix of fashion jewelry, handbags, belts, watches and sunglasses featuring the latest trends and hottest designers.

“The mall is doing really well,” Holmes said. “The stores are seeing great results. Traffic continues to increase. Stores continue to open. People are coming out. They love the feel of the mall, and we couldn’t be happier.”

In addition to residential and retail development, commercial and industrial activities are increasing throughout the Noblesville Corporate Campus.

“The knowledge that 146th Street was going to be built certainly stimulated interest in the Corporate Campus,” Kelly said. Noblesville is very pleased with the development activity that’s occurring in our Corporate Campus. SMC Corporation is under construction. A new business park, being developed by Meritex Enterprises, is progressing.”

It took four years to develop the plan for the 146th Street project. The vision is to create a successful mix of commercial, industrial, office, residential and retail ventures, woven into Noblesville’s personality and past in a seamless way.

“Saxony is a great asset to both Noblesville and Fishers. They own a significant amount of property on both sides of the Exit 10 interchange in both communities,” Kelly said. “On the Noblesville side, they have been very active in attracting industrial-oriented as well as some commercial development.

“We anticipate that over time, those large parcels of land that are available will be developed,” Kelly continued. “We’re hoping that it’s a mixture of companies on the scale of an SMC that will take down a large parcel and develop it for their own use, as well as developments like Meritex or Saxony to take a large parcel or parcels of land and then subdivide them into business parks. We also anticipate there will be additional pressure for retail-oriented development as well.”

Other commercial projects include a Chase bank branch and a CVS Pharmacy across 146th Street from the mall. Adding fuel to the development boom is a dramatic increase in health services. A St. Vincent Health campus is scheduled to open in September. It soon will be accompanied by Clarian Health and Community Health Network facilities.

These ventures contribute significantly to the growing synergy and excitement of the 146th Street corridor, attracting new people and businesses and promoting an excellent quality of life.